Free Bets Explained

There are various types of offers which fall into the ‘free bet’ category. Traditionally, bookmakers offer matched bets for first-time customers registering a new account, but there are now various types of introductory incentives available. Detailed below is an overview of the free bet offers typically available.

Matched bet

This is the most commonly offered type of free bet. Simply register a new online account with one of our participating partners, including the likes of Betfred, Ladbrokes and Stan James. Place your first bet and you will then receive a free bet to the same value of your initial stake. Promotions can vary in terms of the free bet value, but typically the stake of your first bet will need to be at least £5 in order to qualify, while the maximum free bet offered is invariably capped at around £50.

Free bet with no deposit required

This offer is hard to beat – a completely free bet with no initial deposit or outlay required. Betfred occasionally offer this welcome incentive, while it’s a promotion regularly available via Skybet. Once you have registered, your free bet will appear within your account immediately for you to use on any event of your choice. There are no strings attached, so it’s an ideal means of sampling the service offered by the bookmaker, and you could end up winning money for nothing – literally.

Cashback incentive

As an alternative to more traditional free bet promotions, some bookies offer cashback incentives, effectively enabling you to place your first bet without risk. Basically, if your first bet loses, your stake will be returned (note that there will usually be a minimum initial stake required and maximum cashback amount). Betfair regularly offer promotions with free cashback for first-time customers, some of which offer up to £1,000 cashback within the first 30 days of registering a new account.

Free bet ‘baskets’

In addition to one-off free bet promotions, bookmakers such as bet365 and 888 Sport occasionally offer a series of free bets for new account registrations – often referred to as free bet ‘baskets’. The way these offers are structured can vary from bookmaker to bookmaker, but typically the free bets are staggered out over a specified period of time or your initial stake is matched, but with a number of free bets of smaller values rather than one bet of the same value of your first bet.

*Please refer to the terms and conditions relating to each free bet when directed to the bookmakers’ site